Public Seminar: Harnessing the Right Whys: Science- & Practice-Based Method for Driving Sustainable Behavior Change

Friday, July 28, 2017
12:00 pm
Vet Med Room 1226

Light Lunch Provided

Visitors park in Lot 96 and enter through flag pole entrance.


Michelle Segar

Michelle Segar, PhD, MPH

Dr. Segar, motivation scientist and author of critically acclaimed “No Sweat! How the Simple Science of Motivation Can Bring You a Lifetime of Fitness” (AMACOM 2015), is Director of the Sport, Health, and Activity Research and Policy Center at the University of Michigan, and Chair of the U.S. National Physical Activity Plan’s Communications Committee. Michelle’s 360-degree perspective is informed by more than two decades of award-winning research, individual fitness and self-care coaching, and consulting, uniquely positioning her to help organizations understand and leverage the emotional drivers and internal rewards of consumers’ decisions that lead to well-being an health.